Marketing Executive

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Details

Description

Who will you be working for?

Careerpass Network was established in 2021 and we’re currently a 30+ employee team spread across the UK. Our mission is to build the workforce of tomorrow. Our business is comprised of multiple brands which each fulfils a crucial part of the early careers journey and helps us achieve our mission.

Over 1 million students and graduates, 1,000 employers and 50 universities use our products each year.

The Advertising Solutions division offers employers a holistic solution enabling them to target and attract the right talent for their business through our diverse product offering.

We are a young, ambitious and diverse business with a culture closely aligned to our values of: Authenticity, Empowerment, Communication and Integrity.

The role

Reporting directly to the Head of Marketing of Advertising Solutions, you will be responsible for building and delivering engaging marketing campaigns for our three brands (graduatejobs.com, GradTouch and Kaampus) that both engage with our existing audiences and attracts a wider student and graduate audience.

Responsibilities include:

  • Deliver and execute an engagement strategy for our brands that increases traffic and user acquisitions.
  • Create visual content to engage students across our social channels and advice sections on our website that increases website visits and user registrations for our platforms.
  • Build new and develop existing partnerships with universities and student partners to better engage and build our student and graduate audiences
  • Liaising with our brand team in the maintenance and creation of marketing collateral to support our various sales and engagement initiatives
  • Create and deliver activity that drives new society sign ups for our society sponsorship platform Kaampus.
  • Deliver our brand message fluently to students, graduates and influential stakeholders across UK universities across all communication channels
  • Support our delivery team to ensure our client campaigns are successful
  • Translate student and graduate marketing activity into sales messaging that supports our B2B strategy

Skills and knowledge required:

  • A creative but professional mind-set and being able to think of content ideas to aimed at our target audience.
  • A flair for writing, with a complete grasp of grammar and a sharp eye for proofreading
  • Be comfortable and confident reaching out to students and universities both in-person and on the phone
  • Knowledge and understanding of content and social media marketing strategies
  • A great work ethic with an ability to work on multiple things at once and get stuck in at the deep end straight away
  • Be highly organised, and detail orientated in your approach to work
  • Can work well autonomously and as part of a team
  • The ability to think strategically and have the drive to have an impact on the Careerpass Network group to help all our brands grow and achieve their goals.

In addition to the requirements above, there are a couple of qualities that would be great for this role, these are:

  • A passion and knowledge for marketing
  • A keen interest in helping graduates to progress their career
  • Willing to attend events nationwide

Why work for us?

  • Hybrid working with a remote-first approach
  • Unlimited holiday
  • Help people find their dream career
  • Life assurance policy
  • Monthly work perks allowance

 

Careerpass Network

Careerpass Network is a group of brands that support and develop university-based employability programmes, as well as recruitment advertising, and assessment and candidate processing.

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